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Thomas Cook launches brochure for travelers over 50s

Mar 20, 2006

Thomas Cook has published a brochure that details special travel packages for the over-50s market. Prime Time features winter holidays in Mediterranean destinations and beyond, such as the Mexico, Goa, the Red Sea and Cuba.

The brochure includes not just hotels - Nile Cruises and sailing around the Mediterranean are also part of the program. In addition, Thomas Cook has extended the program to offer Lapland trips and additional hotels in the Red Sea, Lanzarote and the Costa Blanca.

  1. Thomas Cook says Prime Time holidays offer many options for customers:
  2. Learn to… weeks - Customers can join special weeks to learn a new hobby - whether its tennis or golf in the Algarve, dancing in Cyprus or wine tasting or a new language in a choice of destinations.
  3. Exclusive benefits - All guests receive a Prime Time membership card for discounts on excursions and local services.
  4. Club Hotels - Thomas Cook Prime Time offers 13 hotels that provide facilities and activities for groups, single travellers and those seeking companionship. A co-ordinator is on hand at each to advise as to the schedule for the week, which includes social events as well as activities.
  5. Get active - Most hotels offer watersports and other activities, plus Prime Time offers pre-bookable walking tours in Madeira and Costa Blanca
  6. Discover your destination - Special excursions are planned in each destination if relaxing by the pool all day is not for you.

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